About

Karen Louise Floyd

Executive coach, strategic adviser and Chartered PR strategist, and founder of Leadership in English. She helps leaders who work across borders see what others miss, and lead well when the stakes are high.

  • 30 years' experience
  • Start-ups to global corporations
  • English, French, Spanish
Karen Louise Floyd smiling beside a studio microphone
Karen Louise Floyd

Her story

From the seat you sit in.

Karen has spent 30 years working across leadership, business, communication and reputation. She has held CEO and CMO roles in international businesses, built and ran her own consultancy for 18 years, and has worked with start-ups, SMEs and global corporations, including senior leaders at senior leaders at Google, Samsung, L'Oréal, Amorepacific, the UN, LEGO, Chainalysis and Advantech.

As one of the first 100 Chartered PR professionals in the world, she brings a strategist's eye for what leaders' words, decisions and behaviour signal to others. As an ICF- and Peernovation-certified executive and team coach, she brings depth, challenge and care. Clients describe the combination as rare: practical and grounded, and also deeply human.

She has lived in the UK, France, Spain and Russia, spent extended periods in Norway and the US, and works in English, French and Spanish. She knows first-hand what it takes to lead and build trust across cultures, and in another language.

As AI makes information available to everyone, this is the kind of experience that becomes more valuable, not less: judgement shaped by real decisions, real consequences and real people, across cultures.

The question underneath much of her work is simple: what are you not seeing yet?

Industries

Experience across sectors, not just in the coaching room.

Karen has worked inside and alongside these industries as an executive, strategist, communicator and coach, so she understands the commercial pressures, the stakeholders and the reputational stakes.

Technology

  • Hardware manufacturing
  • SaaS and PaaS
  • FinTech
  • EdTech
  • Web3
  • AI

Consumer and lifestyle

  • FMCG, especially consumer tech and beauty
  • Travel and tourism
  • Hospitality
  • Real estate

Industry and media

  • Manufacturing
  • Publishing
  • Commercial fishing and aquaculture
  • Marketing and PR agencies

Not-for-profit

  • Membership organisations
  • Trade associations
  • Non-profits
  • NGOs

Why now

Why leaders need a thinking partner more than ever.

Leaders are making bigger decisions, faster, with information filtered through more layers than ever: teams, reports, dashboards and now AI. As more work runs through technology, the human side of leadership matters more, not less.

  1. More information, less insight

    AI can summarise anything. It cannot tell you what matters, how a decision will land, or carry the consequences. It also tends to agree with whoever is asking.

  2. Judgement is the scarce resource

    Research by Microsoft and Carnegie Mellon University in 2025 found that the more people trusted AI, the less critical thinking they applied. Leaders need people who sharpen their judgement, not replace it.

  3. Across generations and cultures

    Several generations and many cultures now work side by side, often through screens. Relating well, and helping others do the same, has become a core leadership skill.

Hear from Karen

Why I coach.

Karen on what coaching makes possible, and what she brings to it from 30 years in international business.

1 min · Subtitled

What Karen draws on

Leadership and global business
Thirty years in international business and leadership roles, from start-ups and SMEs to global corporations, so she understands the pressures of the seat you sit in.
Chartered PR experience
A strategist's eye for what your words and actions signal, and how they shape trust and reputation.
Integrative coaching
Her Diploma in Integrative Coaching, an ICF-accredited programme, brings together several coaching approaches around the individual.
Positive Intelligence
Mental fitness tools to quiet the inner critic and lead from a calm, clear state, especially under pressure.
Peernovation
The power of peers: the belief that leaders grow faster and think better together.
Life across cultures
Having lived in the UK, France, Spain and Russia, with extended periods in Norway and the US, Karen brings a deep, first-hand understanding of how culture shapes leadership, communication and trust.
Spiritual practices and traditions
In-depth study of many practices and traditions, and a certified teacher of Active Dreaming, offering tools for reflection, intuition and insight beyond conventional coaching.

Credentials

Qualifications and roles

  • One of the first 100 Chartered PR professionals in the world
  • Member of the Council of the Chartered Institute of Public Relations, 2025–2027
  • Chart.PR, MCIPR, DipCIPR
  • ICF- and Peernovation-certified executive and team coach
  • Diploma in Integrative Coaching (ICF-accredited programme)
  • Certified teacher of Active Dreaming
  • 30 years in international business and leadership roles
  • Works in English, French and Spanish

Start here

A Signal Mapping Session.

A 45-minute conversation about what is really happening, what may be sitting beneath the surface, and where your attention could make the greatest difference.

Book a Signal Mapping Session

Signals Beyond Borders

A monthly letter from Karen.

Insights and inspiration on leadership, communication and leading across cultures, shared only with subscribers. Once a month. No spam, and you can unsubscribe at any time.